🦾 Sales Pro's Guide to Fitness:

Mesocycles for Beginners

Last week, we wrote about applying mesocycles to your sales planning, check it out here. This week we will bring it full circle to your fitness regiment.

Hey, sales hustler! Still watching those gym ads while scarfing down your third donut of the day? Let's cut the crap and get you off that couch. Your sales game is fire, but your fitness routine? It's as weak as that prospect who "needs to think about it."

Today's Power Move: Fitness Mesocycles for Sales Pros

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Definition: A structured training plan that cycles through different phases of intensity and focus, perfect for commitment-phobic sales hotshots who can't stick to a gym routine.

The Sales-Fitness Connection

You wouldn't close a deal without a strategy, so why are you treating your body like it's a cold call? Let's break down how your sales cycle can pump up your fitness game.

The Sales Pro's Fitness Mesocycle

Phase

Sales Focus

Fitness Focus

Duration

Prospecting

Building Pipeline

Establishing Routine

Weeks 1-3

Nurturing

Developing Relationships

Mastering Form

Weeks 4-6

Closing

Sealing the Deal

Pushing Intensity Up

Weeks 7-10

Admin Tasks

Review and Strategize

Active Recovery

Week 11-12

How to Apply Your Sales Skills to Fitness:

  1. Set Clear KPIs: Just like your sales targets, set specific, measurable fitness goals.

  2. Follow Up: Don't ghost your workout plan like that lead you forgot to call back.

  3. Overcome Objections: Your brain will give you a million reasons not to work out. Counter them like a pro.

  4. Leverage Your Network: Find an accountability partner or join a class. Teamwork makes the dream work, in sales and squats.

  5. Celebrate Wins: Closed a deal? Extra rep. Hit your target? Treat yourself to that fancy protein shake.

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PRO TIP: Schedule your workouts like you schedule your most important client meetings. Non-negotiable.

Ken Lundin

The Transformation: From Sloth to Sales Superstar

Meet Mike, a top seller who couldn't sell himself on the idea of consistent workouts. He applied his sales mesocycle approach to fitness:

  • Prospecting Phase: Started with just 15-minute walks during call breaks.

  • Nurturing Phase: Graduated to basic strength training, focusing on form.

  • Closing Phase: Ramped up intensity with HIIT workouts.

  • Admin Phase: Yoga and stretching for recovery, planning next cycle.

Result? Mike boosted his energy, dropped 20 pounds, and increased his sales by 15%. "I realized my body deserved the same attention to detail as my biggest accounts," Mike shared.

πŸ’ͺ Your Sales Fit Challenge πŸ‹οΈβ€β™‚οΈ

This week:

  • Design your 8-week fitness mesocycle: β€’ Map out your workout plan β€’ Align it with your sales activities

  • Commit to: β€’ 2 workouts in week 1 β€’ 3 workouts in week 2-3 β€’ 4 workouts by week 4

  • Share your plan and progress with #SalesFitStart

🎯 Goal: Transform your body with the same dedication you bring to your sales targets!

Key Takeaway

You've got the discipline to crush quotas, now bring that same energy to crushing reps. Your body is your most valuable sales tool – invest in it like you would in your best lead.

Next week, we're diving into "Objection Handling: Silencing Your Inner Critic and Closing Deals with Your Health." Time to sell yourself on the idea of a healthier you!

Set Sales Fit, you future Adonis of Account Executives!

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