🦾 The Quitting Point: Why Strong People Give Up

Hey Insider, the gym was packed January 1st. By January 12th, I watched the strongest, most ambitious people disappear.

The same way I watch talented salespeople vanish every quarter.

Here's what nobody tells you about why strong people quit: It's rarely about weakness.

It's about a psychological trap that turns their greatest strength into their breaking point.

Let me show you what this looks like in real time.

Watch a talented new salesperson in their first month. They're ambitious. Driven. Ready to conquer the world.

They set massive goals because that's what strong people do.

Now watch what happens around day 45.

The results aren't matching their expectations.

Their identity as a "high achiever" is being challenged.

For the first time in their career, pure effort isn't enough.

This is the quitting point.

It's the same psychology I see in the gym.

The former athlete, used to excelling through pure effort, faces the humbling reality that they can't just power through to their old fitness level.

Strong people quit precisely because they're strong.

Their history of achievement becomes their barrier to progress.

Their identity as a "winner" makes them vulnerable to giving up when winning takes longer than expected.

Let me show you what this looks like in numbers:

The sales rep who crushed every previous role quits in month three because they're only at 60% of quota.

The fitness enthusiast who used to run marathons quits because they can't maintain their "old pace."

The top performer leaves because they can't handle being "average" during their learning curve.

But here's what's fascinating: The people who ultimately succeed aren't usually the strongest starters.

They're the ones who understand something crucial about sustainable success.

I watched a sales rep transform her entire career when she realized this truth.

She was struggling, barely hitting 40% of quota in her first quarter.

But instead of quitting like her "stronger" peers, she did something different.

She stopped trying to be great.

Instead, she focused on being consistent. Small actions. Daily progress. Tiny improvements.

Six months later, she wasn't just surviving - she was leading the team.

Here's what she understood that strong people often miss:

Success isn't about your capacity for effort. It's about your capacity for humility.

The real achievers aren't the ones who can push hardest. They're the ones who can start over strongest.

They understand:

• Today's struggle doesn't negate yesterday's strength

• Temporary setbacks don't define permanent capability

• Progress matters more than performance

Want to know the real secret of sustainable success?

Stop trying to be strong. Start trying to be steady.

Instead of:

• Massive goals, set minimal standards

• Perfect weeks, focus on consistent days

• Breakthrough moments, build breakthrough habits

The strongest people I know aren't the ones who never fail.

They're the ones who've learned how to fail forward.

They've mastered the art of:

• Starting over without giving up

• Scaling back without checking out

• Building up without burning out

Remember: Your capacity for effort isn't your problem. Your relationship with progress is.

What if you stopped trying to be great today and just focused on being a little better than yesterday?

Share your "starting over" story in our Sales Fit Insider Facebook Group: facebook.com/groups/salesfitinsider

Sometimes the strongest thing you can do is admit you're still learning.