🦾 Think You're Grinding? Prove It.

Hey Insider, this story sound familiar?

"I'm making at least 50 calls a day," Mike insisted, shifting in his chair. "Hitting the gym five times a week, eating clean, the whole nine yards." His Rolex flashed as he gestured, but something else caught my eye – the bottle of antacids peeking out of his designer jacket pocket.

"Show me," I said.

The color drained from his face. "What do you mean?"

"Show me your call logs. Your gym check-ins. Your food journal."

The uncomfortable silence that followed? That's where real transformation begins.

Let's get real: You're probably not working as hard as you think. Neither was I when I was 50 pounds overweight and staring at bankruptcy papers. I was "busy" but not productive. "Active" but not effective. "Trying" but not tracking.

Think You're Different?

Here's what most "hustlers" tell themselves:

• "I probably made 40-50 calls today"

• "I eat clean most of the time"

• "I'm pretty consistent with my workouts"

• "My pipeline is pretty healthy"

Notice a pattern? "Probably." "Most." "Pretty."

These are the words mediocrity uses to justify itself.

Research shows we overestimate our good habits by 40% and underestimate our bad ones by 60%. Think about that.

The Reality Check Framework

Want to know where you really stand? Here's your blueprint:

1. Track Everything for 72 Hours

   • Every sales activity (calls, emails, meetings)

   • Every meal and snack (yes, those "small" bites count)

   • Every workout (intensity and duration)

   • Every excuse (be brutally honest)

2. Face the Numbers

   • Count actual client conversations

   • Log real prospecting time

   • Measure workout consistency

   • Document daily energy levels

3. Set Real Baselines

   • Not what you hope you're doing

   • Not what you used to do

   • What you're actually doing right now

Breaking Points

Let's talk about when this gets hard:

Day 1: The Wake-Up Call

Most people quit when they see their real numbers. It hurts. It should.

Day 2: The Rationalization

"Yesterday wasn't typical." Yes, it was.

Day 3: The Turning Point

This is where honesty becomes power.

The Transformation

Back to Mike. Here's what his "grinding" actually looked like:

• "50 calls" became 23

• "Five workouts" were two

• "Eating clean" meant three healthy meals... per week

But here's where it gets good.

Three months after facing his real numbers:

• Calls doubled (tracked daily in CRM)

• Workouts hit 4x weekly (gym scan data)

• Nutrition compliance at 80% (tracked in app)

• Pipeline up 40%

• Antacids? Gone.

Why This Works

Elite athletes track every rep. Top sellers track every activity. Real hustlers track every hour.

They don't guess. They know.

The difference between good and great isn't talent. It's self-awareness backed by data.

The Sales Fit Challenge 💪💼

This week:

1. Track every sales activity for 72 hours

   • Calls (actual conversations, not attempts)

   • Emails (personalized outreach, not blasts)

   • Meeting quality (outcomes, not just quantity)

2. Log every meal and workout

   • What you eat (all of it)

   • When you move (duration and type)

   • How you feel (energy levels 1-10)

3. Record your excuses

   • Write down every "I'll do it later"

   • Note every "just this once"

   • Document every "I'm too busy"

Your Next Move

Tonight, before you leave your desk:

1. Download a tracking app

2. Set up a simple spreadsheet

3. Commit to 72 hours of radical honesty

Warning: This will be uncomfortable. That's the point.

Remember: Your numbers are your reality. Ready to face them?

Stay Sales Fit, and remember - the truth hurts, but lies cost more.

Win the Day!

Ken Lundin